Proton continues to chart sales growth with its latest figures of 9,127 units registered for August this year, according to the automaker. This represents a 17.6% share of total industry volume (TIV) for August, increasing the company’s market share to 15.3% at this time of the year.
Sales has grown 36% year-on-year during the same time the total industry volume has decreased 5.8%, according to the company. Total sales as of the end of August stands at 61,396 units, and the firm is on track to exceed its 2018 overall sales figure of 64,744, it added; should the current growth trend be maintained, the 2018 figure will be surpassed before the end of September, the company said.
Bookings for the Proton Saga which was launched early last month has exceeded 10,000 units, from which over 1,000 has come from Proton’s online booking platform for a fee of RM9.99; popular demand has driven the extension of the closing date for online bookings to September 17. The new Saga averaged over 500 orders daily in the first week since its launch.
“With initiatives like the opening of additional 3S/4S outlets and improvements to customer service and product quality set to continue this year, we are confident of being able to close-out 2019 strongly,” said Proton CEO Li Chunrong.
The number of online bookings for the Saga exceeded those received for the X70 SUV, therefore the online booking period has been extended to give more buyers the chance to use the platform, the CEO said.
Proton Saga
from RM38,990 
Proton S70
from RM59,800 
Proton X90
from RM106,800 
Proton eMas 7 PHEV
from RM109,800 
Proton X70
from RM106,800 
Proton eMas 5
from RM59,800 
Proton X50
from RM89,800 
Proton eMas 7
from RM103,800 
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AI-generated Summary ✨
Comments express pride and support for Proton’s recent sales success, especially the Saga’s high registration numbers and bookings. Many praise Proton's improved design, engine reliability, and handling, contrasting it favorably against Perodua and other brands. Some critics mention the importance of customer satisfaction and product simplicity, while others critique Proton’s past shortcomings. Overall, sentiment leans towards optimism about Proton’s future growth and competitiveness, with appreciation for Geely’s role in revitalizing the brand.