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Malaysian CBU EV policy to help local automotive ecosystem, not just protect national brands – MITI

Malaysian CBU EV policy to help local automotive ecosystem, not just protect national brands – MITI

The ministry of investment, trade and industry (MITI) has rebutted claims that its new policy for CBU fully-imported EVs is only meant to protect national carmakers Proton and Perodua. Deputy minister Sim Tze Tzin said the regulations are also focused on developing the local automotive ecosystem by encouraging foreign brands to set up CKD local assembly operations and work with local suppliers, The Edge reported.

Sim said the said ecosystem does not only serve the local brands, but also European, Japanese and Chinese brands operating in Malaysia. “We want foreign manufacturers to collaborate with our local vendors in the ecosystem so that they can enhance their capabilities, move up the value chain and position Malaysia to become an exporter of automotive components and parts while also preparing for the future of autonomous driving,” he told reporters today.

The new policy, which comes into effect on July 1, states that all CBU EVs will need to have a minimum cost, insurance and freight (CIF) value of RM200,000 and a minimum power output of 180 kW (245 PS). This supersedes a ruling announced less than four months earlier, which mandated a minimum selling price of RM250,000 and a minimum power output of 200 kW (272 PS).

Malaysian CBU EV policy to help local automotive ecosystem, not just protect national brands – MITI

The new regs would exclude many sub-RM150,000 EVs currently on the market today – i.e. the Proton eMas sub-brand’s main rivals – based on their power outputs alone. As for those that do meet that criteria, the CIF value does not include either import and excise duties or distributor and dealer profit margins, meaning that they will effectively carry a retail price of at least RM300,000. For the full calculation, you can read our deep dive on the new policy here.

Sim added that foreign companies that want to continue selling EVs between RM100,000 and RM200,000 (we should again stress that the CIF value is not representative of the actual selling price) can do so by simply engaging Malaysian contract manufacturers and suppliers to assemble their cars locally.

“If they want to price EVs between RM100,000 and RM200,000, they can work together with contract manufacturers to manufacture here,” he said.

Malaysian CBU EV policy to help local automotive ecosystem, not just protect national brands – MITI

According to Sim, the government is focusing on building a “complete ecosystem” that supports the local automotive industry, including manufacturing, supply chains, infrastructure, talent and innovation. The automotive sector, he said, contributed an estimated RM80 billion to RM95 billion to gross domestic product in 2025 and supported more than 750,000 jobs.

Sim touted the strength of the local semiconductor industry as being integral of the government’s ambitions in the automotive sector – especially as EVs and autonomous vehicles become increasingly software- and chip-intensive – with the country being the sixth largest exporter in semiconductors.

“Our goal is clear. We want to create a more integrated ecosystem where automotive and semiconductor industries work in synergy. This will allow us to capture greater value, strengthen our technological capabilities, and position Malaysia as a key player in next-generation mobility solutions,” he added.

Malaysian CBU EV policy to help local automotive ecosystem, not just protect national brands – MITI

We should point out that MITI itself has frequently cited the protection of local carmakers as a key driver of its latest EV policies. While the intention to safeguard vendors is noble – the move could help prevent Malaysia from becoming a “dumping ground” for Chinese EVs, as is the case for countries like Thailand – we can’t help but feel there is an ulterior motive here.

For one, the decision to make affordable CBU EVs not just more expensive (and massively so, usually enough of an incentive for carmakers to invest in local manufacturing), but flat out banned altogether, only serves to aid Proton and Perodua without making any meaningful difference to parts makers. The constant flip-flopping on policies also means that foreign carmakers have less time to plan cohesive and coherent CKD plans – all the while the Proton eMas 5 and 7 continue to sit at the top of the sales charts.

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Jonathan Lee

After trying to pursue a career in product design, Jonathan Lee decided to make the sideways jump into the world of car journalism instead. He therefore appreciates the aesthetic appeal of a car, but for him, the driving experience is still second to none.

 

Comments

  • Johnny on May 11, 2026 at 7:07 pm

    Another shiok sendiri …. What makes you think manufacturers want to come here and set up a plant? Low volumes, plenty of bureaucracy….

    Well-loved. Thumb up 73 Thumb down 2
    • johny on May 12, 2026 at 8:43 am

      foreign come here setup company, need to give 30% shares to a local crony maybe to fahash salvador or to one of the TulSan family relatives.

      Thumb up 7 Thumb down 0
  • Johnny on May 11, 2026 at 7:36 pm

    Bubarkan MITI, useless crony.

    Thumb up 47 Thumb down 2
  • Sacheen on May 11, 2026 at 8:10 pm

    Full of lies… Just want to protect national EV only

    Thumb up 32 Thumb down 1
    • who t f cares about national ev?! get that fact right, they want to protect their cronies’ pocket ok.

      Thumb up 0 Thumb down 0
  • The whole thing is just so blatantly disgusting and makes me wanna puke… On their faces

    Thumb up 33 Thumb down 1
  • I just Home Damon Proton bungkus and mampos. What a sastera Of resources

    Thumb up 3 Thumb down 0
  • seDunia on May 11, 2026 at 8:46 pm

    “We should follow Dubai’s example and invest in the best. Malaysians deserve access to cheaper, better cars, allowing them to replace their vehicles more often. Many dream of owning C-segment sport SUVs and larger MPVs.

    Malaysia’s electric grid must also be revamped by investing in the future; it is no longer a myth that our legacy fossil fuel infrastructure can support us. We need a more resilient and cheaper path forward to compete on the global stage”

    ” Indonesia has recently announced new incentive to boost EV adoption for 200,000 EVs in an effort to reduce the burden of fuel subsidies on the state budget.”

    Thumb up 4 Thumb down 0
  • Work with the local companies so that they can jack up prices and torment the Rakyat which has no choice? If they cannot compete with the foreign vendors then they should not be in business, under no circumstances should they be shielded away from the global macro and micro economics. I don’t care if these local companies close down, so does my fellow Rakyat.

    Thumb up 4 Thumb down 0
    • Hailak on May 12, 2026 at 8:00 pm

      lol what “local” EV brand? Proton EVs are rebadged Geely (no shame also putting eMas in our merdeka parade last year yikes), and P2’s failure EV with its weird subscription battery model sold like 11 units max.

      But this is typical “type M” behaviour lah, fail at school so lower exam passing grade, fail at business so force better business to give u money for no reason, fail at making good cars so ban or tax all better cars, we have seen this with petrol cars since bapak racism Tun M made Proton in the 80s…

      consumer always suffers ¯\_(ツ)_/¯

      Thumb up 4 Thumb down 1
  • MakMAk on May 12, 2026 at 2:13 am

    After 40 years of “Protection , Loans and Subsidies:” from various Govnment …… PROTON ……. “APA LAGI AWAK MAU ??? ” Rakyat have “Cough Blood” for 40 years to “keep proton afloat ” .

    Thumb up 5 Thumb down 0
  • Same sh*t diff smell on May 12, 2026 at 6:40 am

    Tukarlah mcm mana pun. Bau tahi dia sama saja.

    Thumb up 3 Thumb down 0
    • lucky i m not iwk on May 15, 2026 at 6:56 pm

      biasanya kalau org ada ternampak tahi, tindakbalas biasa ialah tutup hidung & cepat2 jauhkan diri, tapi kalau u ingin bandingkan bau, ……

      Thumb up 0 Thumb down 0
  • Sohai on May 12, 2026 at 7:25 am

    What about the rakyat? Ever ask what the rakyat wants?

    Thumb up 10 Thumb down 0
  • paanjang16 on May 12, 2026 at 7:50 am

    Time to fire this MITI minister and his boss. Ini kalilah!

    Thumb up 4 Thumb down 0
  • Wonderwhy on May 12, 2026 at 8:55 am

    BULLSHIT!

    Thumb up 1 Thumb down 0
  • idk man what u said is sus af

    Thumb up 0 Thumb down 0
  • hijau on May 12, 2026 at 9:46 am

    We already knew Umno minister just swallowed and not even countering the argument of government officers warlords.

    But now Dap minister also dare not to challenge the authority of the government officers warlords. Haiyo.

    Good for EV environment, how about Teslon?

    And do the ICE ckd receive similar requirements? 20% local 80% export?

    The difference in treatment between the ICE manufacturer and the EV manufacturer by the Miti officers is interesting to ponder about.

    Thumb up 6 Thumb down 0
  • Dr Mond Daun Bakar on May 12, 2026 at 10:50 am

    Mini**** of Incompetence Testy Implausible

    Thumb up 3 Thumb down 0
  • Thai first on May 12, 2026 at 11:26 am

    Thailand will welcome the move makes by Msia……our loss will be their gain as per previous Atuk’s policy which turn Thailand as an autonotive hub of SEA.

    Thumb up 2 Thumb down 1
  • ThePolygon on May 12, 2026 at 11:51 am

    Please protect local software developers too by enforcing higher tax to SAP adopters, oversees outsourced IT services…

    Thumb up 1 Thumb down 0
  • when they are in the opposition camp, they are so clear minded, clear eyed and can see all the flaws and problems that all these “policies” have caused all thru the last 40, 50 years.

    now they are the gov of the day, they act dumb and start talking nonsense and defending the undefendable.

    absolutely a bunch of spineless self serving cancer cells of the country and treats all those that voted them into office as suckers that are nothing but stepping stones.

    vote them all out.

    Thumb up 5 Thumb down 0
    • U have.. on May 12, 2026 at 3:43 pm

      .. to persuade the many rakyat marhaen who ride in petrol powered motorbikes & view EVs as for the golongan berada..

      Thumb up 3 Thumb down 0
  • DemakATM200 on May 12, 2026 at 12:59 pm

    Bubar jela MITI ni.

    Thumb up 5 Thumb down 1
  • what ? on May 12, 2026 at 1:01 pm

    Ok so from what I understand, the only ones that is allowed to sell affordable EVs under 100k is P1 and P2? So there is totally no competition for affordable EVs below 100k and the choices will be either p1 or p2

    Thumb up 4 Thumb down 0
    • This has.. on May 12, 2026 at 3:39 pm

      .. been going on since the PMIV era with ICE cars, starting with P1 in 1985 & later with P2 in 1994. Not expecting any significant difference with EVs..

      Thumb up 2 Thumb down 0
  • Sohai on May 12, 2026 at 1:13 pm

    Our TIV is not large enough for every auto maker to consider CKD operations. This policy is definitely to protect the 2 local players and cronies. No need to spin a different story

    Thumb up 4 Thumb down 0
  • Kea Was on May 12, 2026 at 1:30 pm

    One will realise why the need to continually protect the cronies when there are 2000 components in a ICE car compared to 100 components in a EV car – bingo there goes our special suppliers yummy yummy for decades.

    Thumb up 4 Thumb down 0
  • david on May 12, 2026 at 2:30 pm

    useless policies and expect people to come here and invest. Just look at Thai policy and learn.

    Thumb up 3 Thumb down 0
  • Mike Tee on May 12, 2026 at 4:01 pm

    Everytime a Malaysian policy does not make sense, corruption is the reason behind it. Never fails

    Thumb up 5 Thumb down 0
  • John khai on May 13, 2026 at 12:59 pm

    Anything comes out of our government that they are protecting our interests… I wanna laugh my head off… The government never really care about the people mostly about themselves. MITI can go fly kite

    Thumb up 0 Thumb down 0
 

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