Advertisement

Proton eMas 7 PHEV teased, set to debut at Proton Tech Showcase, COE, Dec 5-7 – 83 km EV, 943 km total

Proton eMas 7 PHEV teased, set to debut at Proton Tech Showcase, COE, Dec 5-7 – 83 km EV, 943 km total

Having launched three new cars this year (the facelifted X50, the eMas 5 and the Saga), you might think that Proton would put its feet up and take a well-deserved break. But you’d be wrong – the national carmaker is holding a Proton Tech Showcase at its Centre of Excellence (COE) showroom in Shah Alam this weekend, and the company’s social media posts tease a brand new SUV making an appearance.

As you can see, the general shape is very similar to the eMas 7, but while the vast majority of the car has been blacked out, the illuminated taillights with their C-shaped corners immediately mark it out as something different. That’s right – you’re looking at none other than the PHEV version, which has already been spotted undergoing testing on our roads.

Essentially a twin of the Geely Galaxy Starship 7 (known as the Starray EM-i in Australia and Indonesia and the EX5 EM-i in Mexico), Proton’s first plug-in hybrid will feature a detuned version of the 1.5 litre BHE15PFI naturally-aspirated four-cylinder that has already made its debut in the new Saga.

This juices an Aegis short blade lithium iron phosphate (LFP) battery (which can, of course, be recharged through the mains) that, in turn, powers an electric motor at the front. The latter is housed in a 12-in-1 single-speed dedicated hybrid transmission (DHT), mostly letting the motor drive the wheels on its own. However, it also has the ability to engage a clutch and feed in the four-pot’s power at higher speeds where the petrol engine is more efficient, similar to Honda’s e:HEV hybrid system.

Geely Starray EM-i

The specifics will depend on which version of the powertrain we’re getting. In China, the Starship 7 has been newly revised with a more efficient engine – achieving a record thermal efficiency of 47.26%, albeit still making 111 PS and 136 Nm of torque – that enables the car to hit a fuel consumption figure as low as 3.15 litres per 100 km (down from 3.75 litres per 100 km previously) even with a low battery charge.

Also added is a more powerful 238 PS/262 Nm electric motor, and while there’s still a 19.09 kWh battery delivers a CLTC electric-only range of up to 135 km, buyers now get the option of a 29.8 kWh unit that boosts this figure to 200 km. Total range is thus rated at 1,575 km.

It’s a different story for global markets, which instead gets a further detuned 99 PS/125 Nm engine and a slightly less powerful 218 PS/262 Nm motor. That’s still enough to get it from zero to 100 km/h in eight seconds flat, but with a slightly smaller 18.4 kWh battery, EV range has shrunk to 83 km and overall range to 943 km, although these figures are on the far stricter WLTP cycle.

Proton eMas 7 PHEV teased, set to debut at Proton Tech Showcase, COE, Dec 5-7 – 83 km EV, 943 km total

The Proton eMas 7 PHEV has already been spied testing in Malaysia

More impressive is the fuel consumption figure of just 2.4 litres per 100 km with a full battery charge. It’s likely that this is the version that us Malaysians will get, given that it has already been homologated for export markets and converted to right-hand drive. But we can still hope, no?

The eMas 7 PHEV will be largely similar to the electric eMas 7 on the outside, save for split headlights with a full-width light bar, conventional door pulls instead of flush pop-out ones, different bumper and tailgate designs and the aforementioned taillights. Left-hand-drive Geelys also got a redesigned interior, but RHD versions retain the EV’s cabin to simplify the conversion, and we expect the same for the Proton.

If you want to check out the eMas 7 for yourself, you may do so as the Proton Tech Showcase is open to the public. Again, it’s happening at the COE showroom this weekend, December 5 to 7, from 9am to 5pm on Friday and from 10am to 5pm on Saturday and Sunday.

GALLERY: Proton eMas 7 spyshots


GALLERY: RHD Geely Starray EM-i at GIIAS 2025

AD: Drive the Proton model of your dreams. Submit your details and Proton PJ will get in touch with you.

Looking to sell your car? Sell it with Carro.

Certified Pre-Owned - 1 Year Warranty

Renew your car insurance with us

Compare prices between different insurer providers to save the most on your car insurance renewal compared to other competing services. Many payment method supported and you can pay with instalment using Atome, Grab PayLater or Shopee SPayLater.

Renew Car Insurance

Jonathan Lee

After trying to pursue a career in product design, Jonathan Lee decided to make the sideways jump into the world of car journalism instead. He therefore appreciates the aesthetic appeal of a car, but for him, the driving experience is still second to none.

 

Comments

  • Jackson on Dec 03, 2025 at 11:45 am

    I don’t care if they even want to produce an atomic powered e.Mas 7. Change the suspension setup of the car! Stop the boaty ride! It’s nauseating!

    Thumb up 4 Thumb down 5
    • Brenn on Dec 03, 2025 at 3:29 pm

      Learn to drive a 6.9s like a 12seconds sound muted vehicle, then you will get superior comfort.

      Motion sickness in electric vehicles (EVs) is primarily caused by a sensory mismatch between what your inner ear senses and what your eyes and body expect.

      For beginner, use Eco mode, don’t use regen braking.
      Then can enjoy superior comfort, aligned with the better NVH and comfort.

      Thumb up 7 Thumb down 3
    • Owned and sat in many ICEs and sat+own a fair bit of EVs on Dec 03, 2025 at 8:40 pm

      Do you own one or own any EV? And how many different EVs have you driven? Or sat in? Have you ever owned and driven an SUV? A x50 or x70 etc and how many type of cars have you driven? Or owned? Sat in bmw 330, merc c300, e250, x3, x5, i5, tesla 3?

      Thumb up 2 Thumb down 0
  • Kai Ler on Dec 03, 2025 at 1:48 pm

    exciting, it’s gonna share market with

    Chery Tiggo Cross H-EV 201hp/310Nm
    Chery Tiggo 7 PH-EV 279hp/365Nm
    GWM Haval 6 H-EV 240hp/530Nm

    Thumb up 6 Thumb down 0
    • Frankc on Dec 04, 2025 at 9:55 am

      This type of hybrids using both iCe and electric motor does seems to improve fuel consumption way much better than the early BMW phev. I wonder why?… So it seems there have been much progress in phev technology and it has somewhat improved fuel consumption and makes good transition to all bev future..

      Thumb up 1 Thumb down 0
    • kailer on Dec 05, 2025 at 12:46 pm

      good to see all ccp cars in the list. tq president Xi for offering cheap hybrids with high specs

      Thumb up 0 Thumb down 0
 

Add a comment

required

required


 
 
 
 
 
 
Related PaulTan.org Content: Tech | News: News | Malaysia: Malaysia | Featured: Featured | Electric: Electric | 2025